Seasonal and Emotional Associations of the Colours and Their Effects on Directing the Turkish Fashion

Basit Öğe Kaydı
dc.contributor.authorArik, Buket
dc.contributor.authorSato, Tetsuya
dc.contributor.authorSarikaya, Gulsah
dc.contributor.authorIkiz, Yuksel
dc.date.accessioned2024-03-13T10:30:38Z
dc.date.available2024-03-13T10:30:38Z
dc.date.issued2016
dc.departmentİstanbul Beykent Üniversitesien_US
dc.description.abstractThis article suggests a potential scientific approach in finding colour effects on human emotions and seasonal associations. A visual assessment of the colour samples was carried out with the help of Turkish observers in Denizli, Turkey. From the study, it was found that Turkish four season colours of spring, summer, autumn and winter were bright green, vivid yellow, dull yellow and dark grayish brown respectively. Moreover, the colour data were arranged in terms of gender and age of the observers. In this analysis, it was observed that the colour preferences changed according to the gender and age of the observers. For instance, the top spring colour preference of young ladies were vivid bluish green, light blue and bright purple, on the other hand the top spring colour preference of adult ladies was light yellow green and the top spring colour preference of young and adult men was bright green. In the study, the observers were also asked about elicited emotional associations of the main colours on their mind and the data were collected in a table. (C) 2015 Wiley Periodicals, Inc. Col Res Appl, 41, 523-529, 2016; Published Online 2 September 2015 in Wiley Online Library (wileyonlinelibrary.com).en_US
dc.identifier.doi10.1002/col.21985
dc.identifier.endpage529en_US
dc.identifier.issn0361-2317
dc.identifier.issn1520-6378
dc.identifier.issue5en_US
dc.identifier.scopus2-s2.0-84940752980en_US
dc.identifier.scopusqualityQ2en_US
dc.identifier.startpage523en_US
dc.identifier.urihttps://doi.org/10.1002/col.21985
dc.identifier.urihttps://hdl.handle.net/20.500.12662/3443
dc.identifier.volume41en_US
dc.identifier.wosWOS:000381282600012en_US
dc.identifier.wosqualityQ4en_US
dc.indekslendigikaynakWeb of Scienceen_US
dc.indekslendigikaynakScopusen_US
dc.language.isoenen_US
dc.publisherWiley-Blackwellen_US
dc.relation.ispartofColor Research And Applicationen_US
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.subjectcolour preferenceen_US
dc.subjecttextileen_US
dc.subjectseasonen_US
dc.subjectfashionen_US
dc.subjectemotionen_US
dc.titleSeasonal and Emotional Associations of the Colours and Their Effects on Directing the Turkish Fashionen_US
dc.typeArticleen_US

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