Seasonal and Emotional Associations of the Colours and Their Effects on Directing the Turkish Fashion

Küçük Resim Yok

Tarih

2016

Dergi Başlığı

Dergi ISSN

Cilt Başlığı

Yayıncı

Wiley-Blackwell

Erişim Hakkı

info:eu-repo/semantics/openAccess

Özet

This article suggests a potential scientific approach in finding colour effects on human emotions and seasonal associations. A visual assessment of the colour samples was carried out with the help of Turkish observers in Denizli, Turkey. From the study, it was found that Turkish four season colours of spring, summer, autumn and winter were bright green, vivid yellow, dull yellow and dark grayish brown respectively. Moreover, the colour data were arranged in terms of gender and age of the observers. In this analysis, it was observed that the colour preferences changed according to the gender and age of the observers. For instance, the top spring colour preference of young ladies were vivid bluish green, light blue and bright purple, on the other hand the top spring colour preference of adult ladies was light yellow green and the top spring colour preference of young and adult men was bright green. In the study, the observers were also asked about elicited emotional associations of the main colours on their mind and the data were collected in a table. (C) 2015 Wiley Periodicals, Inc. Col Res Appl, 41, 523-529, 2016; Published Online 2 September 2015 in Wiley Online Library (wileyonlinelibrary.com).

Açıklama

Anahtar Kelimeler

colour preference, textile, season, fashion, emotion

Kaynak

Color Research And Application

WoS Q Değeri

Q3

Scopus Q Değeri

Q2

Cilt

41

Sayı

5

Künye