The Competitiveness of the European Union Tourism Industry

dc.contributor.authorNergiz, Ebru
dc.contributor.authorCelik, Hilal
dc.coverage.doi10.4018/978-1-4666-4639-1
dc.date.accessioned2024-03-13T10:33:18Z
dc.date.available2024-03-13T10:33:18Z
dc.date.issued2014
dc.departmentİstanbul Beykent Üniversitesien_US
dc.description.abstractThe competition is increasing in the tourism and hospitality industry worldwide, and the market is demanding higher levels of service, productivity, value, staff motivation, training, and improved customer relationships. Europe is without discussion the world's most important tourism market. In this chapter, the competitiveness of the tourism industry in the European Union is examined. Firstly, competitiveness in the tourism industry and factors determining destination competitiveness are discussed. Secondly, key characteristics and competitiveness of the European Union tourism industry are analyzed. Then the tourism in Europe is investigated in eight key areas. Each of these key areas is examined through Eurostat statistics and reports. SWOT Analysis of the European Union Tourism Industry is carried out. Finally, the challenges that the outcomes of the SWOT Analysis bring out for the European Union tourism industry in order to enhance competitiveness are discussed.en_US
dc.identifier.doi10.4018/978-1-4666-4639-1.ch008
dc.identifier.endpage120en_US
dc.identifier.isbn978-1-4666-4640-7
dc.identifier.isbn978-1-4666-4639-1
dc.identifier.issn2326-9103
dc.identifier.issn2326-9111
dc.identifier.scopus2-s2.0-84945161771en_US
dc.identifier.scopusqualityN/Aen_US
dc.identifier.startpage104en_US
dc.identifier.urihttps://doi.org/10.4018/978-1-4666-4639-1.ch008
dc.identifier.urihttps://hdl.handle.net/20.500.12662/3879
dc.identifier.wosWOS:000416704600009en_US
dc.identifier.wosqualityN/Aen_US
dc.indekslendigikaynakWeb of Scienceen_US
dc.indekslendigikaynakScopusen_US
dc.language.isoenen_US
dc.publisherIgi Globalen_US
dc.relation.ispartofGlobalization And Governance In The International Political Economyen_US
dc.relation.publicationcategoryKitap Bölümü - Uluslararasıen_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.titleThe Competitiveness of the European Union Tourism Industryen_US
dc.typeBook Chapteren_US

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