CHAOS IN THE BLUE OCEAN: An Empirical Study Including Implication of Modern Management Theories in Turkey

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Tarih

2014

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Yayıncı

Australian Journal of Business and Management Research

Erişim Hakkı

Özet

In this empirical study, whether Six Sigma, Blue Ocean, Crisis Management and Chaos Theories had effects upon business performances, and if available, the direction of these effects were tried to be determined. The research hypotheses were established upon the assumption that modern management approaches as the independent variables had positive effects upon the business performance as the dependent variable. In order to determine this, the sample was created, and after performing data collection upon a valid sample, the analyses were made and the research results were concluded. After various analyses, it was concluded that the current management theories had positive effects upon the business performance. It was revealed in our study that the chaos theory applications provided to have relatively positive results for the businesses in our country because of the fierce competition and environmental conditions’ uncertainty rather than the developed countries.

Açıklama

Australian Journal of Business and Management Research Vol.3 No.12 [15-25] | March-2014

Anahtar Kelimeler

Chaos Theory, Blue Ocean Strategy, Six Sigma, Crisis Management, Firm Performance

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