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Öğe Meta communication concept and the role of mass media in knowledge building process for distance education(IGI Global, 2011) Demiray U.; Taskiran N.O.; Yilmaz R.This chapter examines and focuses on some issues and questions relating to how the use of meta communication concept should be functional and how it could influence knowledge building process. In addition to this, the role of mass communication and the mass communication tools which can be regarded as vital for distance learning, primarily the Internet, television, printed materials, and the categories by which media tools interact are also investigated. The ways mass media interacts with imply the interaction taking place between communicational tools and human mind are quite similar; that's why mental building process of knowledge is dealt with likewise. Mind-tool interaction can be categorized into four sections: interaction through reading, interaction through listening, interaction through seeing-listening, and mutual interaction. © 2012, IGI Global.
