Gumus, Sefer2014-08-132014-08-132014İİB International Refereed Academic Social Sciences Journal Sayı: 15 Cilt: 5 Yaz Dönemi sf. 185 - 2052146-5886In this study, the interregional differences in Turkey on effects of consumer demands, needs and purchasing behaviors have been scrutinized. The interregional geographical, cultural and economic differences in Turkey naturally affects the demands and needs of the people living in different regions and as a result causes differences in the purchasing behaviors of human who is a consumer. Factor analysis has been conducted in the survey study and it is identified that the factors concentrated under the need levels of Maslow’s Theory of Hierarchy of Needs. The interregional differences and the effects of these differences on the demands, needs and behaviors of the humans have been examined related to the need levels of Maslow’s Theory of Hierarchy of Needs. As a result, it is identified that the geographical regions of Turkey cause significant changes on the demands and needs of the consumers. In the conclusion part of the study, recommendations to local and regional administrations have also been made to enhance the living conditions of humans in the region.enConsumer DemandsConsumer NeedsPurchasing BehaviorDifferences inter RegionsMaslow’s Theory of Hierarchy of NeedsArticle