Digital Transformation in Tourism: An Intelligent Information System Proposition for Hotel Organizations
Küçük Resim Yok
Tarih
2023
Yazarlar
Dergi Başlığı
Dergi ISSN
Cilt Başlığı
Yayıncı
Springer Science and Business Media Deutschland GmbH
Erişim Hakkı
info:eu-repo/semantics/closedAccess
Özet
The digital transformation process in the tourism industry has been developing further in recent years. In addition to the active use of traditional information technologies, access to data has become relatively easy thanks to the use of smart technologies in this sector, and it has become even more important to interpret this data and improve visitor experiences in line with visitors’ expectations. In this study, which is based on the digitalized tourism perspective called Tourism 4.0 and Smart Tourism, following the Industry 4.0 prospect, digital transformation and the role of digital tools in the accommodation dimension of the tourism sector is discussed and it is aimed to propose an end-to-end smart management system. Thanks to this system which is composed of multiple data collection tools, a relational database for data storage, and interspersed information system modules including a recommendation system, the preferences of the users could be examined to achieve maximum customer satisfaction, and it could be possible to make suggestions for better spending their time in their current visits in line with their preferences. The uniqueness of the chapter is that it simulates the end-to-end digitalization process of accommodation businesses, which is an aspect that has not been discussed in the literature before. © 2023, The Author(s), under exclusive license to Springer Nature Switzerland AG.
Açıklama
Anahtar Kelimeler
Digital transformation, Information systems, Machine learning, Tourism
Kaynak
Lecture Notes in Networks and Systems
WoS Q Değeri
Scopus Q Değeri
Q4
Cilt
549
